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Lincoln Cars - An Interesting History
Most do not realize that Lincoln actually had its beginnings like a company outside of Ford Motor Company. The company was started by Henry Leland in 1917 and named for just one of Leland's heroes, President Abraham Lincoln. Henry Leland had actually been one of the founders of the Cadillac Car Company, which in fact had been the Henry Ford Company. The Lincoln Motor Company was designed to build Liberty aircraft engines for the United Stated during World War One. Using the end of the war, Leland had the factories retooled to create automobiles. Ford Motor Company could acquire Lincoln in 1922 once the luxury automobile manufacturer encountered severe financial difficulties. Henry Ford was quite pleased to be able to get the company from Leland. He viewed it as retribution as Leland had led investors to make Ford from the Detroit Automobile Company, a company that Ford had founded.
Once Ford acquired the organization, body style changes were introduced and the price was lowered. These changes led to increased sales to five,512 vehicles sold in 1922. Up from the previous 150 models sold the previous year, which in fact had led to the hardship that had forced the organization into bankruptcy.
In 1923, a number of different body styles were introduced together with a two-passenger roadster along with a seven-passenger limousine.
A specially designed police model, referred to as Police Flyer was marketed to law enforcement divisions round the country. A special draw was Ford's willingness to change the vehicles to suit the requirements of cops in the field. Bulletproof windows were added, spotlights were placed on the sides from the vehicle and gun racks were mounted towards the interior section of cars. The cars were also fitted with four-wheel brakes a complete two years before they were offered on vehicles intended for private sale. These police cruisers along with the success of the 4 door private sedans allowed the Lincoln division to show a profit margin by the end of 1924 just 2 yrs after the company had been pulled from the jaws of bankruptcy.
The bestselling car in Lincoln's history was created with a designer named Eugene T. "Bob" Gregorie. Gregorie was designing a car for Edsel Ford who wanted a sleeker vehicle more in line with European style cars. The Lincoln Zephyr evolved as the result and was offered for that 1936 model year. Sales skyrocketed its first year on market and sales for Ford increased by 9 times what it really had done the previous year. It was the car that would eventually be the Lincoln Continental, one of the most important cars within the history of Lincoln. The vehicle am successful it was nearly used like a brand alone. The advent of World War Two ended manufacture of the popular Zephyr when Ford converted many of its factories to war work. The Continental which may go on to become so famous was based on mostly completely from the Zephyr.
Lincoln has additionally occupied a prominent devote history by providing most of the vehicles that would be used as official state vehicles for presidents of the United States. The first Lincoln vehicle to be used in this capacity was a 1939 Lincoln V12 used by Franklin D. Roosevelt. The limousine in use on that fateful day in Dallas in November 1963 seemed to be a Lincoln. It is currently displayed in the Henry Ford Museum. Lincoln vehicles have also been utilized by Presidents Nixon, Ford, Carter, Reagan and Bush.
Beginning in 2007, Lincoln made a change to its online marketing strategy and began giving three-letter names to any or all new models with the exception of the Navigator and the Town Car. In 2009, Lincoln is anticipated to make the MKS its new flagship model, replacing the city Car, that has had that position within the Ford line up since 1981.
