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Social Bookmark - Social bookmarking is the practice of posting links to articles and website pages to various "link aggregator" or social bookmark sites, including Digg, Stumbleupon and so on. Bookmarking sites rise and fall in popularity rapidly, but they generally have several common features:

1. Users can submit links which other users can browse, providing a good way to expose your content.

2. Links get into large pages of lists, that are normally very easy to navigate, and are also usually divided up right into a "main page" of the best links of the day, and various sub-sections which help you to definitely get exposure in additional relevant circles.

3. Links normally can be "voted on" to determine which links acquire more airtime on the front page of numerous sections. The more votes your links get, the harder traffic they get.

4. Some sites, like Digg, attach a weighting to certain actions and users, so an individual who submits more popular links will have a vote that carries more importance.

5. Most social bookmark submitting site users are fairly jaded when it comes to the internet, and will ignore stuff that aren't interesting, funny, or very entertaining. This is simply not a place for your boring press announcements.

6. Most bookmarking sites usually have some kind of "social" element for them, allowing users to produce profiles, have a friends set of other users, etc., with the hope of getting users to share content between themselves.

Social Bookmark - Those are the basics, so let's check out how best to approach social bookmarking. I'm going to use Reddit and Digg as my main examples, having said that that Reddit itself takes a great deal of familiarity with its culture before you are able to submit links that anybody even selects.

Choose your niche

Submitting articles on growing bonsai trees to the front page of Reddit won't get you anywhere - you'll get 30 visitors maybe, none who will buy your products. But submitting it to /r/bonsai, even though it only has around 1,100 readers, will likely garner you more attention from interested people.

Ironically, submitting to /r/trees could have much less of an effect, because /r/trees is dedicated to marijuana culture. The lesson here's: know your subreddits.

Write a catchy title, and use a photo

Standard newspaper/advert headline formats don't work too well on the web, because everyone has become immune to them. Instead you have to think of a clever title that interests people enough to find out more about what you're writing, or at best promise pictures of cats.

Most bookmarking sites incorporate a thumbnail from the page you're linking to, a treadmill you provide. Take the trouble to do this - it generates much higher click throughs.

Keep at it, and make your links an easy task to share

Social Bookmark - Social bookmarking is all about persistence, so if nobody selects your first link, make another article, think of a more clever title and check out again. Put a social bookmarking widget on your blog or website, and encourage people to talk about your articles. If you've submitted them already, and they've accounts, it only takes an additional to click an "upvote" or "like" button.

If nothing else, having links to any or all of your articles on six social bookmarking sites is great for SEO.

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