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Social Bookmark - Social bookmarking is the practice of posting links to articles and website pages to various "link aggregator" or social bookmark sites, such as Digg, Stumbleupon and so on. Bookmarking sites rise and fall in popularity fairly quickly, but they generally have a few common features:

1. Users can submit links which other users can browse, providing a sensible way to expose your content.

2. Links go into large pages of lists, that are normally very easy to navigate, and tend to be usually divided up into a "main page" of the best links for the day, and various sub-sections which help you to definitely get exposure in more relevant circles.

3. Links normally can be "voted on" to determine which links get more airtime on the front page of varied sections. The more votes your links get, the harder traffic they get.

4. Some sites, like Digg, attach a weighting to certain actions and users, so a person who submits more popular links will have a vote that carries more weight.

5. Most social bookmark creating site users are fairly jaded in terms of the internet, and will ignore things that aren't interesting, funny, or very entertaining. This is simply not a place for your boring press announcements.

6. Most bookmarking sites normally have some kind of "social" element in their mind, allowing users to produce profiles, have a friends list of other users, etc., with the aspiration of getting users to talk about content between themselves.

Social Bookmark - These are basics, so let's check out how best to approach social bookmark creating. I'm going to use Reddit and Digg as my main examples, but bear in mind that Reddit itself needs a great deal of familiarity with its culture until you are able to submit links that anybody even selects.

Choose your niche

Submitting a write-up on growing bonsais to the front page of Reddit won't make you any money - you'll get 30 visitors maybe, none who will buy your products. But submitting it to /r/bonsai, even though it only has around 1,100 readers, will probably garner you more attention from interested people.

Ironically, submitting to /r/trees will have much less of an effect, because /r/trees is dedicated to marijuana culture. The lesson here's: know your subreddits.

Write a catchy title, and use an image

Standard newspaper/advert headline formats do not work too well on the net, because everyone has become immune to them. Instead you should think of a clever title that interests people enough to learn more about what you're writing, or at least promise pictures of cats.

Most bookmarking sites incorporate a thumbnail from the page you're linking to, or one you provide. Consider the trouble to do this - it generates much higher click throughs.

Keep at it, making your links easy to share

Social Bookmark - Social bookmarking is all about persistence, so if nobody clicks on your first link, make another article, think of a more clever title and check out again. Put a social bookmarking widget on your website or blog, and encourage people to talk about your articles. If you've submitted them already, and they have accounts, it only takes a second to click an "upvote" or "like" button.

Basically, having links to any or all of your articles on six social bookmarking sites is great for SEO.

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